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office-power-business-advice-Covid-19

5 biggest business pitfalls to avoid during COVID-19

When you’re deciding how to weather this storm, it’s best to develop a comprehensive plan for protecting your company and then monitor the progress regularly. Making the right decisions when you can while avoiding setting anything in stone means it’s far easier to change direction if and when new information becomes available. But we know …

7-things-dealers-can-do-differently-in-response-to-Covid-19

7 things dealers can do differently in response to Covid-19

Very few businesses are immune to the effects of Covid-19, and specialists are predicting that we will feel the financial impact for years to come. Right now, the country’s focus is where it should be – on social distancing, staying home, supporting our key workers and saving lives. But if you’re an office supplies business …

The 4-hour work week Timothy Ferris

Book review: The 4-hour work week

Recently we blogged about the book, Eat That Frog by Brian Tracy. Today we’re looking at another must-read book for any business professional, especially office supplies dealers. For many office supplies business owners, spinning several plates all at once is exhausting. So let’s explore how this book could help you find an alternative, more effective …

Top Tips on Building Brand Loyalty

Customer loyalty is disappearing in a hurry. Consumers put less trust in brands and tend to switch brands a lot faster. This shift is putting quite a few established marketing tactics in doubt. Why customer loyalty is down Consumers these days compare companies to the ‘best-in-class’. If a market leader doesn’t question a faulty delivery …

Tips on Getting Customers to Open your E-mails

Email marketing is an essential strategy of any business. But… it only works if your customers actually open the message. Many marketing emails go straight to the trash without even being opened. And with the new Gmail feature of categorizing, marketing emails go straight to the “Promotions” tab and have every chance of being ignored, …

Sharks circling a deserted island, with one money tree on top

Fear of Change – Simon Drakeford

Benjamin Franklin once said, “When you are finished changing, you are finished.” These are wise words that apply just as powerfully to business as they do to individuals. And yet the fear of change is still rife among both, rendering many paralysed in their professional and personal lives. It’s understandable. We are creatures of habit, …